Leinster Community School.

Situation: Patchy, inconsistent branding across various touchpoints was damaging the school’s brand.

Solution: A branding review. New brand guidelines and assets. A suite of easy-to-use design templates. All coming together to deliver cohesiveness and, in turn, cut through.

Brand Management
Digital Template Setup
Design & Collateral Creation
Stakeholder Engagement

Branding 101: Consistency is key.

We started with a comprehensive branding audit, discerning the essentials from the expendable. Then, keeping the brand’s core elements intact (logo, fonts, colours), we enriched the visual identity with graphical elements.
With these building blocks in place, we created a clear and concise style guide – a roadmap to ensure consistency – and embarked on professional design for key assets, including:

  • School signage
  • Letterheads, invoices and email signatures
  • Business plans and yearbooks
  • A range of awards, from general accolades to the prestigious DUX Award.

Now, armed with their guidelines, key assets and a Brand Kit on Canva – full of editable templates – the school’s team can deliver a delightful and, crucially, consistent brand experience across every medium and channel.

“While a complete rebrand might seem enticing, it isn’t always necessary. Leinster exemplified the power of realignment and education. We didn’t just give them a design; we provided them with the tools, guidelines and knowledge to maintain and celebrate their brand.”

Aimee Francis

The outcomes

Brand review

A brand review, with new templates and novel graphical elements rejuvenating the brand.

On-brand

Consistency across the board and a brand identity that staff and students take pride in.

Education

The school’s team now has the knowledge, as well as the tools, to be the stewards of their brand.

Find out how we’ll support and empower you.

Tell us a bit about your business, your goals and the challenges you face. We’ll get back to you and explain how we’ll free up your time, build your brand and extract greater value from your marketing and digital budget.